SEO

law firm blog content
By Joe Balestrino 18 May, 2023
When it comes to blogging for a law firm, the topics you choose should align with your target audience's interests and address their legal concerns. Here are some relevant topics that can serve as a starting point for your law firm's blog:
By Joe Balestrino 31 Mar, 2023
Want to know how much SEO costs? Read my in-depth article to learn what impacts costs.
By Joe Balestrino 13 Jul, 2022
Marketing your firm online is essential – without it you’ll have a hard time staying in business. There are many aspects to marketing online, it can be confusing and overwhelming at times. I’ve reviewed hundreds of law firm websites within the past 6 years and many of them suffer from similar issues.
By Joe Balestrino 24 Mar, 2021
You could just hire me and your problems would be solved 😃. All kidding aside – as someone who has worked in SEO for more than 17 years, I can tell you exactly what you need to look for and which questions to ask. You can also apply these questions if you’re looking to hire a freelancer or in-house SEO.
Mistakes Website Owners Make
By Joe Balestrino 23 Mar, 2021
There are basic features and functions that a website should have. New website owners may not know what their site should or should not include. This top ten is a quick but important list that even current website owners will want to run through.
By Joe Balestrino 24 Dec, 2020
Here are some guidelines for writing well written and researched content. This guide can be used for any type of content writing. However, the most important part of all of this is to determine the right key phrases. Key phrases are the “key” – not keywords.
By Joe Balestrino 10 Dec, 2020
Your website was launched a few weeks or months ago and you’re excited about all the new business the site will bring. However, you haven’t noticed any increase in traffic from search. You’ve done the basics and still no traffic? What can you do? Before you panic read my list of the 20 most common reasons why your SEO may not be working.
By Joe Balestrino 10 Dec, 2020
There are many wonderful things about living in the age of the internet: instant connectivity, access to practically infinite information, and the ability to keep in touch with people almost anywhere in the world are just a few of the many benefits of this incredible technology.
By Joe Balestrino 10 Dec, 2020
Over the last decade, I’ve seen a growing number of law firms embracing digital marketing. However, there are still many law firms that still are behind the times when it comes to marketing their firm online. It’s not just the small law firms or the solo practitioners that make these mistakes. I’ve seen many of these issues in large and even global law firms.
By Joe Balestrino 09 Dec, 2020
Redesigning a website could provide a lot of benefits for your business. You could have had the best design three years ago but in the digital world, things move so fast that your website now looks dated. Websites are often designed to improve functionality and increase usability.
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