Stop Wasting Money on Google Ads
I analyze your Google Ads account to uncover wasted spend, tracking issues, and missed revenue opportunities.
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Featured On
10,000+
Accounts Reviewed
Since 2004
Scaling Google Ads Accounts
Millions
In Ad Spend Optimized
Thousands
Campaigns Managed
What I Look For Inside Your Google Ads Account
You’ll leave the Zoom call knowing exactly what’s holding performance back and what to fix first.
Structural Issues I Look For
✔ Poor campaign structure
✔ Budget allocation mistakes
✔ Low-intent traffic
✔ Search term waste
✔ Scaling bottlenecks
Measurement & Attribution Gaps
✔ Broken conversion tracking
✔ Attribution gaps
✔ Lead quality issues
✔ CRM mismatch
✔ Inaccurate reporting
Who Will Review Your Account
Joe Balestrino
Your account will be personally reviewed by Joe Balestrino, a Google Ads consultant with over 20 years of experience improving paid search performance.
- 10,000+ accounts analyzed
- Millions in ad spend optimized
- Author of books on Google Ads strategy
- Trained agencies, marketers, and business owners on how to run profitable campaigns
Does This Sound Familiar?
- Ad spend keeps increasing but leads or sales don’t
- Performance Max and Search campaigns competing
- Cost per lead or sale rising month after month
- Conversion data doesn’t match revenue
- Search terms triggering irrelevant traffic
- No clear strategy for scaling campaigns
- Tracking data can’t be trusted
- The account structure hasn’t been reviewed in years
If this resonates, your issue isn’t traffic. It’s structure.
Companies I've Helped Grow
Why Most Google Ads Campaigns Waste Money
Why Most Google Ads Accounts Underperform
- Campaigns are layered on top of old campaigns
- Budgets increase before inefficiencies are removed
- Broad match expands faster than intent
- PMax and Search compete for the same demand
- Conversion tracking is assumed accurate
- Scaling decisions are made from incomplete data
More spend doesn’t fix structural problems. It amplifies them.
What You’ll Get From This Review
- A live Zoom walkthrough
- Clear identification of wasted spend
- Prioritized list of fixes
- Structural recommendations for scaling
- Transparent discussion of management costs (if applicable)
No fluff.
No generic checklist.
No recycled agency template.
FAQ's
- How long does the review take?
Typically 1-2 days depending on account size.
- Do you need access to my account?
Yes. Read-only access is required.
- Will you make changes during the review?
No. This is diagnostic only.
- Is this a sales pitch?
You’ll receive a structural assessment first. If management is a fit, we discuss it after.
- How much does the audit cost?
The audit is free. If deeper consulting or management makes sense after the review, we can discuss options.