30 Dec, 2009  |  Written by Joe Balestrino  |  under Local Search

Still wondering if local search is for your company? Check out this power point presentation I created just for you :D Continue Reading ->

If you’re tight on money will having a predetermined SEO package actually help you? The bad thing about a package deal is, you pick the package. If you knew exactly what you needed wouldn’t you just do it yourself? If you couldn’t do it yourself… what are the chances you’d find a package to meet you’re specific needs?

Part of SEO is to evaluate and benchmark your current efforts and to formulate a course of action. How do you know what you are ordering is even going to help? You place an order for a package to optimize 10 pages but you have 11 or maybe 7! Maybe, you have 10 pages but some of these pages are pages not needing optimization, such as your contact and privacy pages. Continue Reading ->

When you talk about search marketing with “ordinary” people, many of them feel search is for the big players. To small business search is too expensive and unpredictable. I couldn’t disagree more. Local search, especially for local brick and mortar businesses is ideal.

Think about this… You’re a dentist, you’ve relied on word of mouth and the yellow pages to bring in new business. The problem is the yellow pages are becoming extinct, or close to it. Recent data suggests that the yellow pages will be almost obsolete by 2012. So where does that leave the local dentist that has relied on the yellow pages for years? Continue Reading ->

5 Dec, 2009  |  Written by Joe Balestrino  |  under Uncategorized

A lot of consultants in the SEO and SEM (PPC) field like to tell businesses how and where to spend their money, but lack the real world experience to validate the form, function or financial consequences of the course of action they suggest.

I understand that no two businesses are alike, even within the same vertical. More importantly, I’m not afraid to roll up my sleeves and get my hands dirty. I’m the former owner of one of NYC’s most prolific SEO firm an have been acknowledged as an expert and have been asked to contribute to some of the worlds top business magazines.

My Services Include:

  • Pay Per Click (PPC)
  • Search Engine Optimization (SEO)
  • Comparison Engine Feed Management
  • Reputation Management
  • Analytic Assessment
  • Consulting
  • Site Usability
  • Site Map Creation
  • Google Local Listings
  • Link Building

…and other related services. I’ve built my career on being more affordable than my competitors by giving businesses only what they need and nothing they don’t. I believe in tangible, measurable results that allow me to show you a return on investment you’ll be satisfied with.

Contact me today and see what professional SEO and SEM consulting and management can do for your bottom line.