30 Nov, 2009  |  Written by Joe Balestrino  |  under PPC

I was speaking to a friend of mine who is an in-house SEO. The company he works for was looking to hire an SEM firm to manage their PPC campaign. He was shocked at the quotes he received and asked me if I’d take a look at them. So being the nice guy that I am, I did. :D

Now keep in mind these companies reside in upscale buildings in the heart of NYC, so their prices of course will be higher than most. Many of these companies charged about the same amount around 10 - 15%  which didn’t shock me, but what did shock me was the 15% was on the spend. Now you may ask me “What’s the difference?” and I’ll get to that in a minute. But, what really shocked me was on top of the 15% of the spend they added an additional 1k to manage the campaign which just didn’t seem fair. Not every company taxed on an extra $1,000 to the percent, but the percent was in the ballpark. Continue Reading ->

7 Nov, 2009  |  Written by Joe Balestrino  |  under Twitter

Looking to add more followers to your twitter? Is it because you want to be popular? Maybe, you just like the feeling of having a lot of people read what you tweet? Or, it could be you’re looking to sell a product or service.

Whatever the case may be this list will help you get the friends you so badly need. Because why else would you be reading this? :) Continue Reading ->